“AI is coming for your job” - here's your survival guide ☄️
How to survive (and thrive) when your boss demands AI adoption
Microsoft employees opened their email to find this message from leadership:
“Using AI is no longer optional — it’s core to every role and every level.”
Fiverr’s CEO was even more direct. He told his 775 employees:
“AI is coming for your jobs. Heck, it’s coming for my job too.”
He said everyone must become prompt engineers. AI proficiency would be part of performance reviews. Shopify even froze hiring until teams prove their work can’t be done by AI.
Employees are being told: “Use AI or you’re fired” ❌
The numbers are terrifying:
93% of Fortune 500 CHROs claim their companies are adopting AI, but only 33% of employees (!) say it’s actually happening. Even worse, 47% of workers feel completely unprepared for AI adoption.
Now, there is a MASSIVE opportunity in this mess.
Your boss is panicking about AI adoption. Your teammates are confused and scared. Nobody knows how to automate real marketing tasks with AI.
You can be the person who bridges the AI gap. 🏆
The “AI person” gets promoted first ✅
Every marketing team needs someone who *actually knows* this stuff.
Someone who can make AI useful instead of confusing. Someone who knows how to actually implement AI tools - and help everyone else do the same.
That person gets promoted. That person gets recruited. That person becomes irreplaceable.
But don’t worry - you’re not going to be the annoying person who tells everyone to use ChatGPT. You’re going to solve problems they are already complaining about. I’m going to show you how to do that now.
I believe it’s the only way to bulletproof your career in 2025. 👇
How to build your “AI person” reputation 🧠
Here’s exactly how I built my AI reputation in 14 days:
#1 Find the work everyone *hates*
People love to complain. That’s your goldmine.
I started paying attention on Slack, in meetings, over lunch:
📝 Social captions are a daily nightmare
📊 Competitive research drags on for hours
🔍 Preparing for team meetings kills productivity
✍️ Writing first drafts takes forever
Each complaint became my opportunity.
I’d head to TheresAnAIForThat.com and search for AI tools that solve these exact problems. Test them myself first. When I found something that worked, I’d approach whoever complained.
Not pushy. Just helpful.
#2 Build a prompt library they’ll actually use
I created a prompt library for our team’s most common tasks.
I’ve already shared here a comprehensive guide on how to build a prompt library for marketing teams, so I won’t repeat it here.
But how did I make everyone use it? 👀
Instead of just sending a link, I recorded a 5-minute video showing exactly how to use it - and dropped it in our team Slack:
Within a week, everyone was using it.
#3 Create AI assistants (fancy word for Custom GPTs)
“I built a new AI agent for our team!”
Oh, that’s a very classy thing to say nowadays, right?
But I just built a Custom GPT.
Custom GPTs are like prompts on steroids. I built one with my manager that transforms anyone’s writing to sound “Wiz-like” - our company’s tone.
Now teammates use my AI assistant (with my name on it) every day.
#4 Share cool AI tools (but don’t overwhelm)
When I discover useful AI tools, I share them strategically.
I don’t spam the team channel every day. Instead, I share one tool per week with specific context: “Found this for anyone writing a blog post” (example for when I found a meme generator).
Make it about them, not about you looking smart.
#5 “Look what they did!”
When teammates have AI successes after I help them → I amplify them in team channels. I write about how cool the stuff they did (without claiming credit) and make them heroes.
This creates a flywheel where people want to try AI tools so they can be featured next.
Suddenly, more people come to me for AI experimentation.
#6 Report what managers actually care about
I don’t celebrate “we used 50 AI tools this week”. That’s stupid.
I want to track real business impact (e.g. content creation time reduced by X hours / engagement increased by X%).
So I created a simple dashboard showing the marketing task automated, time saved per week, KPI improved, and team member responsible (not me!) - and shared it with leadership.
Plus, these are cool stories for my managers to share with *their* bosses.
#7 Host the AI workshop everyone talks about ✨
I saved the best for last.
Once I’d built credibility by solving individual problems → I offered to run a team workshop.
I pitched it simply:
“I’ve been testing 30+ AI tools for our team. Want me to share what I’ve learned?”
And it worked - everyone in the team attended and loved it.
Here’s a link to Google Slides with my own presentation - feel free to download or make a copy 👇