#1
This company sent robots to warn people about… bots
Three robots carrying billboard signs just walked through Manhattan Beach with signs like “Bots are not always this easy to spot” and “Not all bots are this innocent”.
World ID (Sam Altman’s human verification project) sent these robots to advertise their bot detection service.
The message is perfect - obvious robots warning about hidden ones.
My take: When you’re selling an invisible problem (bots pretending to be human), make it visible. Show the problem - don’t just lecture about it. What’s the scary thing your product prevents that your customers would film if they saw it in real life?
#2
Apple accidentally created the year’s best meme format
Steal this meme template before it’s too late: