What to do when the world %$#@! hates you 💔
The super satisfying way to deal with hate (a step-by-step playbook)
I want to preface and make it clear that getting hate is generally a good thing. If your customers don’t hate/love you → they simply don’t care about you.
And trust me, being on the ‘hate’ side is way better than being stuck in the neutral valley of death. Once you get attention (which can only be achieved on either the ‘love’ side or the ‘hate’ side) - it is fairly easy to gain control of the narrative and “flip the script”.