23 Comments
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Manuel's avatar

The only weekly newsletter I'm actually looking forward to because it's always so great and inspiring. Thank you so much dear Tom and have a wonderful weekend!

Tom Orbach's avatar

Thank you so much, Manuel! Made my day 🙏

Robin Ghosh's avatar

Your marketing ideas are brilliant. Thanks for sharing.

Cheers.

Tom Orbach's avatar

Thanks Robin, cheers 🎊

Jeanette Gower's avatar

Thank you for this.

Athina Ariadni Filippaki's avatar

So glad I bumped into this one! Gold advice!

Josh Francia's avatar

Very smart. People love the sound or in this case visual of their own name more than anything else.

Matt's avatar

💎 of a post. Thanks.

Tom Orbach's avatar

Thanks Matt! Subscribe to MarketingIdeas.com for more 🤓

Dana Darr's avatar

Man, this is so true. I remember graduating from my UI/UX bootcamp and taking other courses while I taught myself during my career change. Those certificates on my LinkedIn made me feel that I achieved and stood out more, and I looked for more courses that gave them versus others that didn't.

Sharon E's avatar

Great read, Tom! I found it very interesting and noticed it resembled your previous article on creating minigames for engagement.

Thalia, Muse of Comedy's avatar

I actually think I might use this for satire. Thanks!

Nilesh's avatar

This is such a clever marketing technique. So all this time, those companies handing out certificates on social media for small things were just using a marketing gimmick. Got it.

diogu's avatar

I love Marketing.

Jason Goodwin's avatar

Love this. Sometimes you come across thoughts that feel like they came from your own head, but never articulated and for some reason or another didn't have the courage to put it out there.

George Ziogas's avatar

This is such a clever use of psychology. Ego, status, and belonging all rolled into one smart marketing play. Simple, generous, and wildly effective.

Paolo Peralta's avatar

Found this through growth in reverse. I’m fired up