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Ksenia K.'s avatar

Yes, last year we applied this tactic at Spendbase and managed to capture the traffic for [brand + discount] keywords for hundreds of brands. They weren’t competitors though, Spendbase indeed provided partner discounts for SaaS software as a reseller. What’s worth mentioning is that the pages from Spendbase Discount Marketplace sometimes outranked the home pages of lesser known brands, which was ridiculous 😛

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Jo Hughes's avatar

I don't think this demonstrates good integrity and would put me off a brand once I realised what they were doing. Always do good work. This falls short on ethics in my opinion.

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Pabitra Kumar Roy's avatar

It's this strategy illegal?

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Olivia Martinez Goetz's avatar

Love this but how would you apply this to B2B consulting? this seems more like a product play

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Cheryl.wtf's avatar

Adding this to a future issue of the Title Underground newsletter from Wicked Title Forum! Grateful to keep sharing helpful resources from folks who get it.

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Ashlesha Kanoje's avatar

But dosen't it affect the SEO? It is a good strategy but just concerned from SEO pov how it will perform plus after crawler is understanding how the page is performing it may de rank that page

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Manuel's avatar

As always, such a great tip again. Have a wonderful weekend, dear Tom!

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