I guess using Twitter DMs can be as effective as LI DMs (its premium is much more affordable too).
Btw you can join Product Hunt groups on Linkedin and you will start receiving a good no. of msgs in your inbox. You can then talk about your product too.
It does work if someone has decent credibility on Twitter (300-500 followers) and posts regularly. We actually sent DMs to people from Product Hunt launch groups on LinkedIn. Just check for the time zones because you want to capitalize on the time when your competitors are sleeping while you're still getting upvotes.
- voting on product launches without any regard for whether they are actually great/crappy products
- making the creators believe that you are being nice to them (even though you also vote on competing launches on the same day)
- asking them to reciprocate (and vote for your launch, irrespective of if it's a great/crappy product)
- boasting about the above technique
Do you also post fake trustpilot reviews and ask the recipients to do the same for your website?
How depressing that this 'mutual marketing masturbation' is something you are proud of, when all it does is devalue the efforts of others to make genuinely great products and be rewarded for doing so.
Thanks for the comment :) I’m all about unconventional marketing - and always advocating for a “whatever it takes” mindset. If there’s a flaw in an algorithm (e.g. PH preferring older accounts), there’s no reason not to leverage it.
I understand your position, but it’s not so dramatic/depressing. It’s just how marketing works.
You are being dishonest (voting for product launches irrespective of what you actually feel about the product) and encouraging others to do so, and then claiming that the problem is a 'flaw in the algorithm'.
Yeah, sure. In the same way that leaving the supermarket via the self-checkout and not paying for all your items is just 'leveraging a flaw in the algorithm'.
"it’s not so dramatic/depressing. It’s just how marketing works."
Actually it's both ... it's depressing that this is how marketing works.
I think it’s up to you to vote for crappy or good products. You can abuse this technique but that’s an ethical issue. Doesn’t mean you can’t upvote and reach out to great product owners and have them support you
I understand where you're coming from but I think it's overly dramatic and sensitive... the approach and angle you are taking is a sour way of putting things because there are pros and cons to doing things across all walks of life, not just marketing.
The big thing perhaps being overlooked is the fact that the author is out there trying to make friends while helping people succeed AND sharing his methods while being transparent... and all that adds up to earning some respect.
Nice idea Tom, I'm trying to implement this now but struggling to find the founders on LinkedIn. Did you go about this a certain way or you just left the ones you couldn't find?
This is gangster... nice share!! Thanks for the write-up. I'm not even gonna release a product on Product Hunt and do this anyway just because I'm desperate to make friends. I could always use a few more friends.
If you DM them with the link to your launch (pre-date): they can press Notify Me. The email will directly reach them. Plus, you'll be texting them on the launch day. You get the best of both worlds. We did the same at WorkHack (https://workhack.ai/) when we were launching a small feature and ranked #7. The connecting beforehand plan we did do, but simply DMing got us a good rank.
Thanks for sharing Tom, great insight and knowledge here. I've never done anything but vote on PH, and this was a fun journey through the process.
Loved the idea Tom! Do you think cold emailing them would serve as a decent alternative to Linkedin dm?
Thanks! Maybe. The challenge of finding each maker’s email address might be troublesome.
Aah good point.
What would be the best alternative to Linkedin then... dont want to get Linkedin premium.. hm
I guess using Twitter DMs can be as effective as LI DMs (its premium is much more affordable too).
Btw you can join Product Hunt groups on Linkedin and you will start receiving a good no. of msgs in your inbox. You can then talk about your product too.
It does work if someone has decent credibility on Twitter (300-500 followers) and posts regularly. We actually sent DMs to people from Product Hunt launch groups on LinkedIn. Just check for the time zones because you want to capitalize on the time when your competitors are sleeping while you're still getting upvotes.
PH group on LinkedIn seems like a fantastic idea. Never thought of it before. Have any favourites?
So you are
- voting on product launches without any regard for whether they are actually great/crappy products
- making the creators believe that you are being nice to them (even though you also vote on competing launches on the same day)
- asking them to reciprocate (and vote for your launch, irrespective of if it's a great/crappy product)
- boasting about the above technique
Do you also post fake trustpilot reviews and ask the recipients to do the same for your website?
How depressing that this 'mutual marketing masturbation' is something you are proud of, when all it does is devalue the efforts of others to make genuinely great products and be rewarded for doing so.
Thanks for the comment :) I’m all about unconventional marketing - and always advocating for a “whatever it takes” mindset. If there’s a flaw in an algorithm (e.g. PH preferring older accounts), there’s no reason not to leverage it.
I understand your position, but it’s not so dramatic/depressing. It’s just how marketing works.
You are being dishonest (voting for product launches irrespective of what you actually feel about the product) and encouraging others to do so, and then claiming that the problem is a 'flaw in the algorithm'.
Yeah, sure. In the same way that leaving the supermarket via the self-checkout and not paying for all your items is just 'leveraging a flaw in the algorithm'.
"it’s not so dramatic/depressing. It’s just how marketing works."
Actually it's both ... it's depressing that this is how marketing works.
But you do you, I suppose.
I think it’s up to you to vote for crappy or good products. You can abuse this technique but that’s an ethical issue. Doesn’t mean you can’t upvote and reach out to great product owners and have them support you
I understand where you're coming from but I think it's overly dramatic and sensitive... the approach and angle you are taking is a sour way of putting things because there are pros and cons to doing things across all walks of life, not just marketing.
The big thing perhaps being overlooked is the fact that the author is out there trying to make friends while helping people succeed AND sharing his methods while being transparent... and all that adds up to earning some respect.
Nice idea Tom, I'm trying to implement this now but struggling to find the founders on LinkedIn. Did you go about this a certain way or you just left the ones you couldn't find?
This is great! We just launched Yesterday! 🚀 Love to get the level or traction you managed to achieve. https://www.producthunt.com/posts/deepform-ai
This is gangster... nice share!! Thanks for the write-up. I'm not even gonna release a product on Product Hunt and do this anyway just because I'm desperate to make friends. I could always use a few more friends.
If you DM them with the link to your launch (pre-date): they can press Notify Me. The email will directly reach them. Plus, you'll be texting them on the launch day. You get the best of both worlds. We did the same at WorkHack (https://workhack.ai/) when we were launching a small feature and ranked #7. The connecting beforehand plan we did do, but simply DMing got us a good rank.
Very cool, thanks for sharing. I voted myself and am happy it paid off for you!
This is clever but requires a lot of effort (like you mentioned).
Do you think the ROI is worth it?
For ex. You gained 2,300 new subscribers - was it worth the effort? What was your goal if you don't mind sharing?
Can you redo this every so often (once a year for example) or nice you competed, thats it?
Thanks for sharing