Employee Storytelling Training with Tom Orbach
I’m opening up my “Employee Storytelling” playbook (for a very limited time) 🎁
You’ve found your way to an invite-only training I don’t offer publicly 👀
I currently run growth at Wiz (recently acquired by Google for $32B) and write the Marketing Ideas newsletter for 40,000+ marketers. Between these, I don’t take on consulting work.
→ This training is the only way I teach companies how to turn employees into LinkedIn powerhouses.
Most companies wish their employees were active on LinkedIn.
This one teaches you how to actually make it happen. 🎉
What you’ll get
This is a two-part package designed to create real momentum around employee content.
💡 Part 1: 50-minute strategy session (just you and me)
A crash course in building an employee advocacy program that actually works.
You’ll learn how to:
Launch a program that doesn’t feel forced
Pick your internal champions and make them shine
Measure success (beyond just “likes”)
Use incentives without making things weird
Make storytelling contagious across the company
You’ll also get a playbook + templates to run with it immediately.
🎥 Part 2: 25-minute live training (company-wide)
This one’s for your entire team or company.
I’ll break down:
How to write better stories for LinkedIn (yes, even if you’re “not a writer”)
The viral formulas I use in my own posts (with real examples)
The AI prompts I personally use to draft content fast
[Can absolutely be recorded]
→ Everyone will leave with post ideas they’re excited to publish that week.
🧠 Bonus: 3-day async access to my brain
For 3 days after the live session, every employee can email me directly:
I’ll review LinkedIn drafts
Suggest hooks
Brainstorm ideas
Answer any storytelling or content questions they’ve got
Think of it as a mini accelerator to get their first (or best-ever) post out the door :)
Ready to make your brand more human? 💎
I only offer a few of these per quarter.
If you’re ready to activate your team and build a storytelling culture - this is your shot.
→ Book the Employee Storytelling Workshop
(Spots are invite-only and limited)