Marketing Ideas | Tom Orbach | Substack

🧲 Acquisition

The most powerful CTA? Definitely not "Book a Demo"

Nov 24

OpenAI just gave us a time-sensitive marketing opportunity

Nov 10

A quick guide to the "I'm Watching You" effect

Nov 3

A sneaky little marketing idea: Send "accidental" emails → Apologize

Oct 27

7 practical ways to include charming nostalgic content in your marketing efforts

Oct 20

Make people imagine themselves using your product (or clicking your button), and they will be more likely to do so

Sep 15

The 1 habit every marketer needs to master, especially following LinkedIn's arrival this week.

Sep 8

#nojs-banner { position: fixed; bottom: 0; left: 0; padding: 16px 16px 16px 32px; width: 100%; box-sizing: border-box; background: red; color: white; font-family: -apple-system, "Segoe UI", Roboto, Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 13px; line-height: 13px; } #nojs-banner a { color: inherit; text-decoration: underline; } This site requires JavaScript to run correctly. Please turn on JavaScript or unblock scripts