Never run out of marketing ideas again.

Welcome to Marketing Ideas, the resource I wish I had in my early days.

I'm Tom Orbach, currently leading Growth Marketing at Wiz (the world's largest cybersecurity unicorn), while also teaching a few marketing courses at Reichman University. You might know me as the creator of the "Viral Post Generator"—a parody product that attracted 2M users & got acquired in less than a week. This granted me a spot on Forbes 30 Under 30, an honor I’m deeply thankful for.

What's your marketing niche, Tom?

I prefer to label it as “Unconventional Marketing”. I'm somewhat obsessed with the idea of taking frameworks from psychology & behavioral economics and applying them to marketing. There's so much more overlap than we realize. Growth Hacking is another term some might use, but I find it a tad gimmicky.

My goal here is to distill 10+ years of experience into TL;DR ideas that can help you get your product out there & grow your business. 

🎁 As a subscriber, you'll get weekly treats:

Hand-picked marketing ideas. Real-world examples. In-depth guides. Straight to your inbox, every week. You’ll receive super creative, proven strategies that have been battle-tested in leading tech companies and are hard to find anywhere else online. 

B2B companies, consumer products, brand awareness, acquisition, monetization, retention — there's something for everyone, every Friday.

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✨ Marketing Ideas is completely free today. But if you enjoy it, please consider pledging for a future subscription to support my hard work. Thank you ✨

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Head of Growth Marketing ( | Forbes 30 Under 30 | Overly excited about new marketing ideas